The Urban Tea Merchant

The Pulse of Paris and the Luxury of THEODOR

October 27, 2010

We are always excited about our annual trek to Paris. It is our way at The Urban Tea Merchant to gain a pulse on the coming trends and fashion patterns that are forming each season. This year we are over the top with excitement.  Normally, when we visit Paris, our time is consumed with walking the streets of shops and fashion, viewing the thousands of products from one of the world's largest home lifestyle exhibition shows, and hearing from the experts on trends for home fashion.  This is how The Urban Tea Merchant is able to identify the experience we provide our guests and how we select the new product collections for Christmas and beyond.  This year was something even more special -  we got a sneak preview of what will be coming very soon with THEODOR - a new look, a new philosophy of the experience of tea. Stay tuned for a very new THEODOR experience, a new visual identity - symbolic of Parisian luxury, simplicity and pleasure.  We can hardly wait to unveil what is in-store for THEODOR and The Urban Tea Merchant for this Christmas. Our greatest anticipation this year will be to see your pleasure in this new look and collection. We will be able to say more soon.....